DIGITAL MARKETING ASSISTANT (H/F)

  • Société

    Netatmo

  • Date

    2017-07-05T10:47:27+0200

  • Type de contrat

    Stage

In the Digital Team, you will report to the Senior CRM & Display Advertising Manager.


You will make our online campaigns hit the roof. Thanks to your extensive CRM expertise, your main ambition is to build a consistent and powerful strategy to convert more customers.


You will shine in the following responsibilities:


  • CRM: build and push attractive and personalized campaigns to each segment (including customers and prospects)
  • Build successful CRM triggered campaigns to maximize the conversion rate through upsell / cross sell
  • Achieve that goal you will lead the deployment of the campaigns, using A/B testing, trigger marketing technics, retargeting and defining appealing landing pages to enhance the user experience
  • Web analytics: monitor the performances of these campaigns in order to optimize each KPI
  • Display advertising: build successful advertising campaigns to maximize the conversion rate especially on social media
  • Collaborate with internal stakeholders to ensure digital content is timely, relevant and accurate according to online marketing plans and product roadmaps
  • Affiliate marketing: develop the partnerships and take part in the affiliation strategy
  • Stay up to date on applicable CRM & online advertising best practices.


We are a global player, so your playground is wide: Europe + USA + Asia

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