MARKETING MANAGER Nordics-Baltics (H/F)

  • Société

    Netatmo

  • Date

    2017-07-04T16:24:20+0200

  • Type de contrat

    CDI

Your responsabilities : 


  • This position requires a dynamic self-starter who is creative, resourceful and able to act quickly. You will report to the Head of Channel Marketing and work very closely with the sales manager responsible for the same region, as well as the marketing & communications teams, based in the Parisian headquarters.

You need to ensure constant contact with our clients as well as correct management and exposure of our brand. You will manage several different channels (retailers, etailers, electronics shops, department stores, Apple specialists, DIY stores, trade counters,...), each of which requires a personalized channel marketing plan and thorough follow-up.

  • Merchandising is key. You will need to seek out premium placements in store with the appropriate POS materials that deliver true stand out and guarantee that all your assigned channels have the right sales tools, promotional plans and receive the appropriate product and sales training.
  • Launching at least two new products every year will require you to conceive and implement plenty of innovative sales activities and a coordinated joint business / launch plan to ensure maximum visibility and impact with retail partners. We are looking for someone who is forward thinking and full of new ideas.
  • Responsible for the management of your channel marketing budget, your analysis of sales figures and ROI of your chosen strategies will enable you to follow the best practices and improve when necessary. You will have to prepare and execute the operational regional channel marketing plan in line with the yearly channel marketing budget.
  • Identifying important trade shows and organizing Netatmo’s attendance at them will require you to be aware of the connected home market and be able to coordinate and interact with different interlocutors simultaneously.
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