Stage Digital Marketing Assistant (H/F)

  • Société

    Netatmo

  • Date

    2017-03-14T12:14:19+0100

  • Type de contrat

    Stage

WHAT YOU WILL DO : In the Digital Team, you will report to the Senior CRM & Display Advertising Manager.

You will make our online campaigns hit the roof. Thanks to your extensive CRM expertise, your main ambition is to build a consistent and powerful strategy to convert more customers.

You will shine in the following responsibilities:

  • CRM: build and push attractive and personalized campaigns to each segment (including customers and prospects)
  • Build successful CRM triggered campaigns to maximize the conversion rate through upsell / cross sell
  • Achieve that goal you will lead the deployment of the campaigns, using A/B testing, trigger marketing technics, retargeting and defining appealing landing pages to enhance the user experience
  • Webanalytics: monitor the performances of these campaigns in order to optimize each KPI
  • Display advertising: build successful advertising campaigns to maximize the conversion rate especially on social media
  • Collaborate with internal stakeholders to ensure digital content is timely, relevant and accurate according to online marketing plans and product roadmaps
  • Affiliate marketing: develop the partnerships and take part in the affiliation strategy
  • Stay up to date on applicable CRM & online advertising best practices. 

We are a global player, so your playground is wide: Europe + USA + Asie


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